My Top Search Engine Terms

Earlier this week Google released its Zeitgeist 2012. This is Google’s year-end wrap up in which the company shares with us what the world has been searching for.

Here are the top trending searches of 2012 in the world.

  1. Whitney Houston
  2. Gangnam Style
  3. Hurricane Sandy
  4. iPad 3
  5. Diablo 3
  6. Kate Middleton
  7. Olympics 2012
  8. Amanda Todd
  9. Michael Clarke Duncan
  10. BBB12

Here are top trending searches of 2012 in the United States.

  1. Whitney Houston
  2. Hurricane Sandy
  3. Election 2012
  4. Hunger Games
  5. Jeremy Lin
  6. Olympics 2012
  7. Amanda Todd
  8. Gangnam Style
  9. Michael Clarke Duncan
  10. KONY 2012

Here are the top trending searches of 2012 in Australia.

  1. Gangnam Style
  2. The Voice
  3. One Direction
  4. Whitney Houston
  5. Olympics
  6. Oz Lotto
  7. Diablo 3
  8. Hurricane Sandy
  9. KONY
  10. Morgan Freeman

You can check out these and other lists as well as a cool interactive map at Google’s Zeitgeist 2012 website.

The Google Zeitgeist made me curious about the search terms that bring people here to my blog. Reviewing my Site Stats, I discovered a list of 498 search engine terms for 2012. Here are the top ten search terms that led people to this blog:

  1. can i use my iphone in australia
  2. what can kill me in australia
  3. cute animals that are dangerous
  4. using iphone in australia
  5. melbourne earthquake 2012
  6. dangerous animals in the 1800
  7. cute australian animals
  8. things i hate about australia
  9. using my iphone in australia
  10. god hates fags

Number ten is pretty weird. Here are some other curious ones, with typos and all:

  • bakehouse yea
  • tampax ghost
  • hayvanlar kill me
  • animal thats looks like a big hamster
  • la reid and randy jackson

A list of nearly 500 search terms is a pretty powerful tool for a blogger. Reviewing my list, I spot some trends immediately:

  • People are searching for information on how to use their U.S. mobile phones, particularly the iPhone, in Australia.
  • People want to know about cute and dangerous animals in Australia.
  • People want to know if L.A. Reid and Randy Jackson are the same person.

I’ve already written about these, which is how people ended up at my blog, but what this tells me is that there is a lot of interest in these topics and writing more about them could drive more traffic here, but where would be the fun in that? As someone who has worked providing support for online communities, and that includes blogs, I know about SEO, analytics, and so forth. It’s not that I’m not mindful of those things with this blog, but I don’t want blogging here to become a job; I blog for fun and to process and share my experiences. Still, my list of search terms is an insightful and humorous glimpse into the interests of some of my readers and potential readers.

For those of you that blog, what are your top search terms and what makes the funny list?




  1. Without a doubt, the top search terms for my blog are the Duquesa de Alba! She is an old Spanish woman who holds a noble title and she is one of the richest (and most entertaining and eccentric) women in the world. I wrote a post about her over a year ago. About a year later, the gutsy Duquesa decided to walk around a beach wearing a bikini while on vacation. This caused quite a stir because the Duquesa is 86 years old and not many 86 year olds will do this. In the post I wrote about her over a a year ago, I included a picture of her wearing a bikini (this is something she has done several times in the past). For some reason, this recent bikini incident generated a lot of media and that post got quite a lot of traffic, bumping it up to the first page of results in Google when searching for “Duquesa de Alba!” It was a really funny moment for me and my blog!

    • Nice! You never quite know what will draw attention to our blogs. I know who la Duquesa de Alba is. She is quite a character and gets a lot of attention in Hola magazine. Cubans in Miami love to keep up with Spanish royalty.

  2. Fortunately enough – as I write a blog about Malta – my top search keyword is ‘Malta’. Then you have a lot of people curious about getting a national ID card, the best things to do over here and snakes and sharks provoke a lot of curiosity as well. I’m just pretty happy that anybody manages to stumble across my site!

    • I feel the same way! I’m grateful people end up here and some of them even come back. Thanks for your comments, David. I’m glad I found your blog. I’ve always wanted to visit Malta.

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